Real Food Starts with Real Ingredients
By Schwan's Home Service, February 20, 2017
Real food starts with real ingredients. That’s why we have adopted the Ingredient Simplicity Commitment below. This initiative means using only the best-quality ingredients in all our products, and eliminating the ingredients that don’t meet our high standards. The process of simplifying ingredient lists in our products is part of our longtime goal to make foods with more familiar ingredients and that meet the health and wellness expectations of our customers.
Here’s what that commitment looks like for you, our customers. We have already or will be eliminating four ingredient groups from our food:
- Partially hydrogenated oils and artificial trans fats. We eliminated added trans fats from the vast majority of foods leading up to 2007. We successfully eliminated partially hydrogenated oils — a source of trans fats — from all foods by the end of 2015.
- Artificial (certified) dyes. We successfully removed artificial dyes from all foods by the end of 2015.
- High-fructose corn syrup. We successfully eliminated high-fructose corn syrup from all foods by the end of 2016.
- Artificial flavors. The company has set a goal to eliminate artificial flavors by the end of 2017.
We know in making these changes that we need to continue to meet your expectations for taste and quality. We will continue to evaluate our ingredient lists as we focus on providing foods that meet a variety of consumer needs.
This initiative is something we are prioritizing and that we are passionate about. And it’s our commitment to you and your family.